By Diane Mastrull
INQUIRER STAFF WRITER
As many as 30,000 green-building advocates from around the world will convene in Philadelphia for an industry conference three years from now.
And already, the worrying has begun about the spotlight such this high-profile, November 2012 event - sponsored by the U.S. Green Building Council, a driving force in the sustainable-construction movement - will focus on this region.
"If you invite 30,000 sustainability/green-building advocates to your city, you better hope you have some good news for them," said Heather Shayne Blakeslee, programs and advocacy director at the Delaware Valley Green Building Council, the national group's only Pennsylvania chapter.
Even the most enthusiastic supporters acknowledge that getting to the point where building green is more the norm than the exception will be a rigorous road.
They cite the need to change state and local building codes and policies to specifically require green amenities, and convert skeptics who doubt such construction is worth the investment.